
Your Challenge
You are the main point of contact for your company's customers, responsible for building and maintaining strong relationships.
You help drive business growth by understanding customer needs and identifying new opportunities.

How We Can Help
Triple Fit Strategy helps you build a robust plan to jointly create value with their customers.
By calculating the full impact of proposed actions, both sides can quickly prioritize the best way forward and unlock the most profitable opportunities for mutual growth.
Coaching & Training for Account Managers
We offer programs for account managers that help you gain a competitive edge by adopting a customer-centric approach to sales and business development and driving significant revenue growth with your strategic customers.

Triple Fit Practitioner Program
A 2-day in-person program in Switzerland with Dr. Christoph Senn where you will learn how to create validated account plans that are no longer wish lists but mutually agreed business plans.

Triple Fit Customer Workshops
The 1-day in-person Triple Fit Customer Workshops are designed to facilitate a strategic dialogue between your customer team and your (supplier) teams to create breakthrough results for both sides.

Triple Fit
Pit-Stops & Review
The Triple Fit Pit-Stops & Review Sessions with our expert Triple Fit coaches help you create 10x value, implement game-changer plans and realize business growth with your strategic customers.
Triple Fit is your breakthrough approach to many advantages.
Secure better and bigger deals before competition
Develop content for a strategic dialogue with your customers
Get buy-in for value-creating investment proposals
Harvard Business Review Press
Triple Fit Strategy
Forbes Top 10 Book List for 2024
Consider this question posed in the introduction: “What if we—supplier and customer—were one company?” The answer to that question is the foundation of what this book is about. At the end of each chapter are reflection questions. The answers to these questions will be what brings the book’s content to life.


Triple Fit Strategy is featured in
We are in good company.

Triple Fit 360
Your toolset to develop validated one-page business roadmaps
The Triple Fit 360 toolset is a powerful way to assess B2B relationships and fast-track your growth plan. You will not only develop a one-page business roadmap, but also find analytical features for game-plan coaching, hot issues management, benchmarking, and strategy checks.

